How to Increase Customer Lifetime Value on Shopify Plus
It’s no secret that it was already expensive to acquire new customers. But with changes to the privacy landscape - such as the downward spiral of Facebook ads and the “death” of third-party cookies - the cost only seems to be increasing. While the situation may seem daunting, we’re here to help. In this article, we’ll walk you through e-commerce strategies to help you maximize your customers' loyalty and lifetime value, as well as how to acquire new ones for less.
- Strategy, Technology
- December 15, 2022
- by Andrew Robinson
