Brands Selling Internationally on Shopify

  • International
  • June 26, 2020
  • by Faye Oakenfull
  • 3 minute read

Many brands have their sights set on international markets. With Shopify, there's numerous ways to sell globally. There are multi-currency options (single stores with multiple currencies), multi-store (having separate stores per region), or you can go headless (still using the Shopify checkout but with an external CMS to manage localised content). Here's a look at some of the brands using the platform, and which methods they've chosen for their international commerce.

Missoma International Shopify

Missoma

This much-loved jewelry brand takes their demi-fine pieces international, through a combined multi-store and multi-currency Shopify architecture.

International method: combination of multi-store (separate store per region) with Shopify multi-currency on their UK store

Allbirds International Shopify

Allbirds

Eco-friendly and famously comfy, Allbirds’ sneakers are loved all over the globe. And to serve their international customers, the B-Corp is using a multi-store Shopify setup.

International method: multi-store (separate store per region)

Chillys International on Shopify

Chilly's

Reusable bottle brand, Chilly’s, is doing international Shopify through a headless architecture, integrating Shopify Plus with DatoCMS.

International method: multi-store (separate store per region)

MVMT International on Shopify

MVMT

Designed in LA, but worn across the globe, MVMT sell their watches to their international audience through a multi-currency Shopify store.

International method: single store using using third party multi-currency soltuion, Flow.io

Frescobol Carioca International on Shopify

Frescobol Carioca

Inviting their audience to ‘live like a Carioca’ wherever they may be, this resort wear brand does international commerce through a multi-store Shopify setup.

International method: multi-store (separate store per region)

Bamford International on Shopify

Bamford

Bamford runs multiple Shopify stores to offer their consciously-created clothing, skincare, and homeware collections to their international customers.

International method: multi-store (separate store per region)

Iconic International on Shopify Plus

Iconic

Shopify Plus also handles the global e-commerce of cult beauty brand, Iconic London, through a multi-currency architecture. Learn more about this project: Iconic London on Shopify Plus.

International method: multi-store (separate store per region)

Rothys Headless International on Shopify

Rothys

Another brand trusting Shopify with their international e-commerce is Rothy’s, offering washable women’s ballet flats through a headless Shopify build.

International method: headless

Triangl International on Shopify

Triangl

Cult swimwear label, Triangl, provides a localised e-commerce experience to their bikini lovers, through a multi-store setup on Shopify.

International method: multi-store (separate store per region)

Lazy Oaf International on Shopify

Lazy Oaf

Independent street label, Lazy Oaf, left Magento to scale their global e-commerce through Shopify Plus, opting for a multi-currency structure.

International method: single store with Shopify multi-currency

Gymshark International on Shopify Plus

Gymshark

We’ll assume you’re no stranger to sportswear giant, Gymshark. Trusting Shopify with their global e-commerce, the brand sells through a multi-store setup on the platform.

International method: multi-store (separate store per region)

Frank Body International on Shopify

Frank Body

With a strong international presence, this beauty brand, renowned for its cheeky and rather ‘frank’ tone, is globally equipped with a Shopify multi-store architecture.

International method: multi-store (separate store per region)

Victoria Beckham International on Shopify

Victoria Beckham Beauty

It’s Victoria Beckham’s beauty line — of course it’s global! Selling internationally through a headless Shopify framework, to be exact.

International method: headless

Skinnydip International on Shopify

Skinnydip

Skinnydip London takes their sea of colourful products to a global audience through a multi-currency Shopify store. Get the details: Skinnydip London on Shopify Plus.

International method: single store with Shopify multi-currency

Cluse International on Shopify

Cluse

International watch-brand, Cluse, flaunts a seamless international offering through Shopify Plus, with both localized languages and currencies. Get the scoop: Cluse on Shopify Plus.

International method: multi-store (separate store per region)

So, you're sold on using Shopify for your international expansion, too? But exactly how is it done? Luckily for you, we've written a post on everything you could possibly need to know about selling internationally on Shopify.

If you'd like to speak to one of our experts about your global e-commerce strategy, then get in touch.


Authors

Faye Oakenfull

Faye’s gone from running her own Shopify store 10 years ago, to heading up the marketing and partnerships of our international Shopify Plus agency. In Faye’s spare time, you’ll find her eating her way through London, closely followed by rescue dog (and our Chief Culture Officer), Fred.


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