• London

    Sweeps Building, 6-7 St Cross Street,
    London. EC1N 8UA

  • New york

    58 East 11th Street, 8th Floor,
    New York, NY 10003

Emma Bridgewater

We replatformed this classic English brand from a legacy platform to a charismatic new website on Shopify Plus.

Emma Bridgewater approached us as they were reaching 'end of life' on their existing e-com platform, Venda.

They needed to migrate to a modern, cloud-based e-commerce platform that could cope with high-volume traffic and handle growth across multiple regions.

International On
Shopify Plus

We migrated Emma Bridgewater onto a multi-store Shopify Plus architecture that supports multiple currencies in multiple regions, providing a stable, highly scalable platform for future growth.

Seamless ERP

Emma Bridgewater had recently rolled out Netsuite as an ERP, so a key component of the project was ensuring the new website integrated seamlessly, syncing customer, product, order and fulfillment data. We worked closely with our integration partner Patchworks to map out and implement this integration, ensuring the site launched with minimal disruption whilst providing huge ongoing operational efficiencies.

Modern Mobile UX

The old website was almost 5 years old, so as part of the re-platform we embarked on a total re-design — with a particular focus on improving UX on mobile. Taking a mobile first approach, we transformed the design of the site, improving navigation, search and ease of shopping. Look-and-feel was also overhauled to better showcase the brand and their unique products.

The Results

An international roll-out of Shopify Plus across multiple regions, with an improved customer-experience and seamless Netsuite ERP integration, delivered on time and on budget by our team of Shopify Plus Experts.

  • +13%

    Increase in mobile revenue
  • +32%

    Increase in new users

We Make Websites did an excellent job on a large replatform project, with a lot of complexity. They helped us as a client navigate the replatform process, supporting with recommendations and support that went beyond just the front-end they were delivering. As a client this was hugely reassuring and invaluable - we really felt like we genuinely working together as a single team. The whole project was kept on track by exemplary project management, attention to detail and planning, right down to the most micro level and all-round professionalism and reliability. On top of that they’re a lovely bunch of people to work with - I could not recommend more highly!

Kath Brown, Trading Director

How can we help?

Get in touch to discuss your Shopify Plus ambitions and we’ll help you get there.

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